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Director of Marketing and Community Relations

Job Description

Collins Group Realty is seeking a dynamic and detail-oriented Director of Marketing and Community Relations to lead the execution of strategic marketing initiatives that enhance our brand visibility, client engagement, and community presence. This role is ideal for a creative professional with experience in real estate marketing, digital media, public relations, and brand management.

Key Responsibilities

• Develop and execute marketing campaigns across print, digital, and social channels
• Support leadership in developing marketing plans and business development opportunities
• Oversee branding and design of Company collateral and promotional materials
• Lead public relations efforts, including press releases, award submissions, and event promotions
• Oversee all listing-related marketing including property write-ups, flyers, and print ads
• Manage relationships with outside vendors, such as photographers and media partners
• Shoot video and manage post-production with editor to post online content
• Work directly with and coordinates efforts of Marketing Team Specialist and Listings Marketing Specialist
• Manage distribution of bi-monthly e-newsletters, blog content, and email blasts
• Monitor and report on campaign performance, marketing budget, and ROI
• Coordinate client appreciation programs and community outreach events

Ideal Candidate Characteristics

• Professional demeanor with elevated work ethic
• Excellent writing, editing, and content creation skills
• Experience in print and digital marketing
• Proficient with social media management and tools (Instagram, Facebook, YouTube, etc.)
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously and decipher time-sensitive priorities
• Collaborative team player with strong interpersonal communication skills
• Proficient in Adobe Suite (specifically Adobe InDesign, Photoshop/Lightroom & Premiere Pro), Canva, email marketing, and website content management
• Self-starter who thrives in a fast-paced, community-focused environment and is driven to succeed with an innovative team

Salary commensurate with experience and includes bonus program.

Benefits include vacation/sick paid time off and health & dental insurance.

To apply, please email a cover letter and resume to Annette@CollinsGroupRealty.com

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Licensed Real Estate Specialists

Why Collins Group Realty?

Ideal Agent Candidate Characteristics

• Licensed and dedicated full-time professional with a commitment to excellence
• Exceptional written and oral communication skills, maintaining a professional demeanor at all times
• Technologically adept, eagerly adopting and optimizing systems and processes
• Exudes positivity, energy, and charisma, fostering engaging interactions with clients and colleagues
• Demonstrates unwavering ethical standards, exemplifying professionalism in all aspects of the role
• Thrives in a collaborative environment, actively contributing as a highly effective team player
• Solution-oriented mindset, adept at identifying and implementing strategies to achieve success
• Enthusiastic about driving business growth and exceeding targets
• Actively involved in the community, embracing opportunities to make a positive impact
• Possesses extensive knowledge of the Lowcountry region
• Commission-based sales experience is a valuable bonus
• Stays up-to-date with the latest trends and developments within the industry
• Demonstrates unwavering loyalty, empathy, and respect in all interactions

If you are interested in joining our team of Licensed Real Estate Specialists, please send a resume and cover letter to Julie@CollinsGroupRealty.com

We are an equal-opportunity employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability, or other basis protected by law.